Peso Pluma: The 24-Year-Old Leading Mexican Music's Global Revolution

A Compelling Lead for a Riveting Story

In the vibrant tapestry of Mexican music, a young star is emerging, captivating audiences worldwide with his raw talent and infectious melodies. Hassan Emilio Kabande Laija, better known by his stage name Peso Pluma, is a 24-year-old singer and rapper who is taking the industry by storm. With over 10 million monthly listeners on Spotify, Peso Pluma is undoubtedly a force to be reckoned with.

A Musical Journey Begins

Born on the outskirts of Guadalajara, Mexico, Peso Pluma's musical journey commenced during his teenage years in New York. There, he immersed himself in the vibrant hip-hop scene, absorbing its energy and developing his unique style. Drawing inspiration from renowned artists like Kendrick Lamar and J. Cole, Peso Pluma honed his craft, crafting lyrics that resonated with his experiences and the struggles of his community.